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Tourism shocker: Mainlanders actually hate to shop in Hong Kong

CNNGo.com 04/14/2011 21:52
Not just in Hong Kong: Brokerage CLSA found that Chinese consumers will account for 44 percent of global spending on bags, vehicles, watches and more in the next decade.

Not just in Hong Kong: Brokerage CLSA found that Chinese consumers will account for 44 percent of global spending on bags, vehicles, watches and more in the next decade.


Despite spending an average of HK$7,453 each when visiting Hong Kong, tourists from mainland China say they don't really like shopping here. The Hong Kong Tourism Board found that 22 million visitors to Hong Kong in 2010 were from mainland China, making up about two-thirds of the total. Chinese visitors were also the biggest spenders, followed by those from Australia, New Zealand and the South Pacific, who spent an average of HK$7,050.



A walk down Tsim Sha Tsui's Canton Road strip of luxury brand boutiques is telling of just how mainland tourists have taken over as Hong Kong's prime consumers. Long queues of shoppers snake from the door of Chanel, Hermes and Prada, all of them speaking mainland-accented Mandarin Chinese.

The mainland tourist shopping spree extends to mundane items, with some agencies in southern Chinese cities organizing day trips for mainland shoppers to visit Hong Kong supermarkets and malls to stock up on daily essentials.

But Hong Kong's tourism industry earned a negative reputation in the mainland after several conflicts between local tour guides and mainland tourists made headlines last year.

Now our tarnished image is official.

According to a China National Tourism Administration poll measuring tourist attitudes, mainland Chinese tourists in Hong Kong are generally dissatisfied with their shopping experiences. Of those surveyed, 65 percent were independent travelers and 35 percent tour agency travelers. Hong Kong scored a rather low 77 out of 100 marks.

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